Helping Design Group Communicate More Effectively With Investors
Date
IG Design Group PLC
June 2017 – Present
Services Provided
Delivery
Website Design
WordPress Development
Copywriting
Social Media Management
IG Design Group PLC is the world’s largest gift packaging business, with operations in the UK, Europe, America, Australia and Asia. As a public company listed on the London Stock Exchange’s AIM market, Design Group’s shareholder website is a hub for investors, employees and other key stakeholders.
The Challenge
Design Group approached Patter looking for a new group website, to better communicate the company’s investment proposition to shareholders. Not only did the website need to effectively detail the evolving picture of Design Group as a company, but also visually reflect the innovations and creativity that sets the group apart.
The Design Group website is a central hub for all investor information, including annual results, regulatory news and share price information.
The group therefore required a site that was designed and developed with flexibility in mind and one that was easy to update.
Shown Above: The Design Group website, produced by Patter, announcing the group’s 2019 Full Year Results. During results announcements, we design and develop themed micro-sites, to visually display key performance information to shareholders.
Our Work
We designed and developed a new WordPress website for Design Group, putting the needs of shareholders at the centre of our approach.
The new Design Group home page gives visitors an overview of the entire company, with links to reports and regulatory news just one click away. Alongside this important information, the personality of the company and its staff is reflected through carefully curated photography, showcasing the group at its best.
Clear website sections give investors a shortcut to the information they need, with groups of pages covering the story of the group, investor information, products, business units, news, and contact information.
Most notably, the Investor section of the site brings together shareholder information, a live share price feed, regulatory news, reports and presentations and other important compliance pages.
Shown Above: Desktop and mobile versions of the Share Price Information page, which pulls live data from the London Stock Exchange into the website.
Results
The new Design Group website is a convenient hub of information and resources for shareholders.
Newly created website content helps guide visitors through the investment proposition of Design Group, while a carefully considered design helps blend the group’s creativity with the practicality investors expect. Developed following best practises, the website loads quickly, meets high accessibility standards and is protected with several layers of security.
Design Group is able to update the website when required, releasing important investment information and market announcements at a moment’s notice.
Built with flexibility in mind, the new website is able to evolve as the group does, helping to communicate with investors long into the future.
Shown Above: The Design Group website contains biographies for each member of The Board, outlining their position, roles and responsibilities.